An investment in nonprofit marketing is an investment in...
Community.
Fundraising.
Your mission.
Nonprofit marketing is hard.
There are many forces working against nonprofits that want to implement a smart marketing strategy:
Marketing gets lumped in with fundraising, limiting its potential to further the mission.
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When a marketing expert comes on board, they often don’t speak “nonprofit” and the nonprofit doesn’t speak “marketing.”
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Organizations don’t allocate the resources they need for effective marketing.
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Stories become commodified, creating risk for exploitative storytelling practices that contradict organizations’ values.
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Marketing is added to the already overflowing workload of an employee or volunteer with limited marketing experience.
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Marketing becomes chaotic, with no real strategy or goals to back it up.
What type of support are you looking for?
I’ve partnered with many nonprofits like yours to strengthen their marketing.
“Allegra has been amazing!!! Patient, clear, and so passionate. We are new to so many things - tech, marketing, social media. We are in such a better place now thanks to her inspiring guidance of me and our team. Worth every penny!”
Travis Day
Director of External Communications
GoPhilanthropic Foundation
"Allegra’s attention to detail, fresh thinking and efficient coordination were a huge benefit to our team. She quickly moved projects from start to finish, always infused with innovation and compassion. She will be an incredible asset to any team, and I very much look forward to working with her again."
